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Tennessee Aquarium Serve and Protect Initiative

We are pleased to announce our involvement with the Tennessee Aquarium in helping launch their new Serve and Protect Sustainable Seafood Initiative! The program will officially begin following a dinner hosted by celebrity chef Alton Brown at the Tennessee Aquarium today, September 22nd.

The program is geared toward raising awareness of how some species of fish are being over-fished and consumed by far too many people. A step toward sustainability means that people need to diversify the types of seafood being consumed. Americans are guilty of “species targeting,” that is, only eating a few, select types of seafood, particularly salmon, tuna and swordfish. With the support of local restaurants, the Tennessee Aquarium hopes to educate the public in making a conscious decision of what types of fish they consume and how it impacts the world around us. Alchemy Spice Company developed a spice blend that will be given out at the event hosted by Alton Brown to help raise awareness and show our support for the new Serve and Protect program.